Art hotels

In some hotels, it’s not about room service or executive suites anymore. It’s about art! The Seattle Times magazine recently published an article on a new trend that is currently being developed and expanded: hotels combining accommodations with art displays.

We can detect 3 main functions of these art hotels:
1 – As a powerful tool, art adds value to the guests’ experience. These paintings, sculptures, photographs and installations provoke feelings and encourage guest interaction. It makes their stay pleasant and unforgettable.
2 – Art hotels look like art galleries and give exposure to new artists. The pieces of art exhibited are often on sale.
3 – People book way in advance to make sure they’ll have a room. Some properties are sold out weeks in advance, boosting the occupancy rates of these hotels.

These hotels now add names of artists to their list of amenities. This art-lodging partnership seems to be a creative and powerful concept that guests appreciate, and that hotels can use to differentiate themselves in a market where it is difficult to do so.

Published by

Vijay Dandapani

Co-founder and president of a New York based hotel company for 24 years. Grew the firm to five hotels in Manhattan and also developed a greenfield project at MacArthur airport, New York. Speaker at numerous prestigious forums including Economy Hotels World Asia, Lodging Conference, NYU, Columbia University Real Estate Roundtable, Baruch College's Zicklin School and ALIS. President and ceo of New York City Hotel Association since January 2017.

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