The New York Times reports that the latest lure for customers as being gadgets! That’s not an old chestnut but something that major chains such as Rosewood Hotels and the Fairmont Scotsdale Princess are using to entice customers as another way to “enhance the guest experience”.
Both Sony and Fuji are behind the initiatives with a view to providing exposure for some of their latest gizmos such as their new digital camera Finepix V10. New York City based Carlyle hotel too is one of the sites for exposing their wares. Hotels are generally slow to embrace new technology but here’s an instance of technology – even beta versions – they can host with minimal if no negative consequence for a product failure. And for the tech companies, the hotels provide a ready platform of captive consumers . A classic win-win all around.